BeverageActiveCloses in 9 months on Feb 6, 2027

Will a functional beverage brand air a Super Bowl ad in 2027?

50%YES chance
Yes
50%
No
50%

Now 50.0%

Resolution

Resolves YES if any brand whose primary marketed product is a functional beverage (functional water, adaptogen drink, prebiotic soda, nootropic beverage, mood drink, electrolyte / hydration with a functional claim, or RTD coffee / tea with a functional claim) airs at least one in-game commercial during the Super Bowl LXI broadcast in February 2027. Pre-game or post-game ads do not count. Joint ads where the functional brand is co-branded with a non-functional partner DO count if the functional brand is named on screen. Sources: official Super Bowl LXI ad list as published by Ad Age, Adweek, or USA Today's Ad Meter the morning after the game.

Source: https://www.adage.com/

Resolves by Feb 16, 2027.

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